Strategic marketing problems cases and comments

書目詳細資料
Main Authors:	Kerin, Roger A. (Author), Peterson, Robert A. 1944- (Author)
格式:	圖書
語言:	英语
出版:	Upper Saddle River, New Jersey Prentice Hall ©1998.
版:	Eight edition.
主題:	Marketing > Decision making > Case studies. Marketing > Management > Case studies.

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